I like that Nike just do cool shit…
Amazing Ad Campaign of the Day: To creatively demonstrate their sound engineering capabilities, GGRP Sound sent out a mess of cardboard record players — designed by GREY of Canada — to creative directors across North America.
The cardboard record player is exactly what it sounds like: A record player made from corrugated cardboard:
Once assembled, a record can be spun on the player with a pencil. The vibrations go through the needle and are amplified in the cardboard material.I don’t know much, but I do know this: Every single last record should come wrapped inside a cardboard record player.
DLKW has created a site where you can enter any URL and it turns it into music using a webby codey thingy that identifies letters written on the site that appear in musical score. I typed in the URL for this blog and it sounded like this
I saw this on Buscuit Barrell a while back but after watching it for the second time I wanted to share on my blog too.
Nicolas Roope, CD & founder of Poke London, talks about the advertising being wasted on internet audiences and that ‘things’ are more successful. Watch his 5 minute presentation and you’ll soon agree with what he’s saying.
Out of about 7 examples of ‘things’ made by Poke London in this presentation I have seen (and interacted with) about 4 of them. I don’t think I could say the same about any agency making internet advertising rather than ‘things’.
A pretty neat installation in a gallery in Australia using bouncy balls.
This would have made a cool stunt for Sony Bravia TVs back when their Bouncy Balls ad came out. They could have erected a huge Sony Bravia TV with suspended bouncy balls (as above) and viewing members of the public could have stepped inside and walked around the suspended, pixel-like bouncy balls. In fact, they should do it if they bring out 3D TVs with some copy that’s reminiscent of their pre-existing campaign…
‘3D. Like No Other’
They could even re-shoot the bouncy balls ad using 3D cameras and air it on telly and cinema after dishing out Sony branded 3D glasses.
There you go, Fallon, this one’s on me. The next you’ll have to pay for. And don’t forget to credit me, yeah.
Pictures from Fubiz blog
| — | Tom Harvey, 2010. |
I saw this ad in the tube the other day and couldn’t believe the sheer bullshit I was reading…

Since when has a huge mother fucking Yellow Pages given me information right at my fingertips???
It’s MASSIVE, and no-one in their right mind would carry one around with them. Now I could understand if this ad was refferring me to a website or to an iPhone/blackberry app or something, but it doesn’t.
I’m not sure if this is an old campaign or (k)not [insert laughter at my hilarious pun here] but I thought I’d share it. Really like it but would have preferred to see the copy a bit bigger and also to see the knots re-named with places or situations that your headphones might get knotted such as ‘Back pocket knot’ or ‘Between the sofa cushions knot’ and so on.